Atari Apparently Learns Nothing From EA’s Bad Experience With DRM

April 8th, 2009 · No Comments

Last September, (despite warnings to avoid overly cumbersome DRM), EA discovered just what sort of backlash annoying DRM could have when thousands of reviewers on Amazon slammed the game Spore for its overly limiting DRM from Securom. EA eventually backed down (somewhat), and on newer games seems a lot more sensitive to community concerns about DRM (though, many would argue not sensitive enough). Apparently, some of EA’s competitors, however, haven’t been paying much attention. Reader Tyler Hipwell sends in the news that Atari recently released the game Chronicles of Riddick with similarly awful DRM (requires online activation, limited to three total activations) and a ton of negative reviews are flowing to the Amazon listing. Either Atari didn’t pay attention to EA’s experience with Spore… or it somehow thought that the same thing wouldn’t happen to its game as well. Neither one of those options says anything good about Atari.

Permalink | Comments | Email This Story


Read the original article here

  • Share/Bookmark

Tags: Business Issues